Latest News
This holiday season, another extraordinary experience is coming from Belodore!
This holiday season, another extraordinary experience is coming from Belodore, with the amazing video featuring the brand ambassador – famous actress Jelena Gavrilovic.
Enjoy it with all your senses. We are positive that it will transfer you directly to the magical world of exceptional scents and remarkable feelings.
News archive
Elle Fashion dinner by Belodore
Glamorous atmosphere of the Elle Fashion dinner by Belodore, event that brings together the most influential women in Serbia
Creed Wind Flowers finally arrived – a new fragrance for summer 2022!
The most anticipated niche perfume delighted the audience across the region with its seductive notes!
Belodore, the largest niche perfumery chain, opens its first store in Bulgaria
Belodore, the largest regional chain of niche perfumeries, recently opened its 10th facility in the capital of Bulgaria, in a popular location - Paradise Mall in Sofia.
New exclusive Belodore store at the Mercator Center Belgrade
The new Belodore perfumery was opened in a prestigious and urban location in Serbian capital.
Acqua di Parma presented the limited edition Mirto di Panarea forte
On Wednesday, June 29th, In Belgrade’s largest shopping mall Galerija, in front of Belodore perfumery, the limited edition Acqua di Parma fragrance was presented.
DP Lux team creates premium brand events!
Last month Kilian Paris experienced an amazing night with us at Regent Porto Montenegro where we created a sublime scene and great atmosphere in order to properly present Cologne, one of the latest fragrance creations by Kilian Paris.
DP Lux Group presented Sacred Wood, new fragrance by Kilian
In the Belodore perfumery /Hotel Marriott Skopje, DP Lux Group presented new perfume by Kilian Paris.
The company DP Lux Group took over 100% ownership of the perfumery chain Plaza in Bosnia and Hercegovina
DP Lux Group, the previous partner owner, took over 100% ownership of W.Plaza d.o.o. from November 21. and thus became a leader in the beauty retail industry with two perfumery chains, Belodore and Plaza.
DP Lux as one of the sponsors at the SAM Annual Award
The SAM Gala Event was held on Tuesday, December 13 at the Hyatt Regency Belgrade hotel.
Awarded the most successful young scientists of Serbia
Looking at the year behind us, DP Lux Group takes special pride in supporting the 1% Foundation since its very beginnings.
ELEMIS, represented by DP Lux Group in this region, is proud to be a Certified B Corp
Premium British skincare brand, ELEMIS, is proud to announce its new status as a Certified B Corp after almost two years of implementing changes to processes, practices and launching new initiatives across the business.
Grown Alchemist – one of the most loved skincare brands has arrived to the region!
Grown Alchemist - one of the most loved skincare brands of world celebrities have arrived to the region, thanks to its distributor DP Lux Group!
DP LUX presents the opening of the 11th Belodore store in Zagreb, Croatia
Great news for perfume and cosmetics enthusiasts in Zagreb!
DP LUX expands its business into new markets across SEE
Expanding into new markets is a common growth strategy for distribution companies like DP Lux Group.
DP LUX members at the ninth regional forum for communication leaders, IZAZOV 2023
The ninth regional forum for communication leaders, IZAZOV 2023, held this year under the patronage of Stark, took place on April 4th and 5th at the Belgrade Fair under the slogan 'It's all about the CHANGEMAKERS'.
Presentation of the OJAR brand at the Belodore perfumery in Belgrade, Serbia
The beginning of April and spring were marked by the fragrant notes of the OJAR brand. The OJAR brand was presented in the pleasant atmosphere of the Belodore perfumery at Kralja Petra 67.
New fragrance and skin care brands became part of DP LUX Group
At DP Lux Group we are constantly working on acquiring new brands, giving our company a competitive advantage.
An exquisite Frederic Malle collection was presented in Podgorica
Frederic Malle is a premium fragrance brand known for its unique, high-quality scents. With a focus on collaboration and artistry, the brand works with some of the world's most renowned perfumers to create one-of-a-kind fragrances that capture the essence of classic and contemporary styles.